Since Pound was named for the pounding mill that sat on the creek bank in town, it has long been referred to as ‘The Pound.’ The Pound Economic Development Authority is using the mill image with its buy-local campaign and slogan, ‘Buy The Pound.’
Buy The Pound.
That’s the message and new campaign slogan being stressed as Pound readies for Memorial Day and its annual Heritage Days celebration this weekend.
“The idea is to encourage the citizens of Pound to shop locally and support our local patrons,” says Martha Jett, vice chair of the Pound Economic Development Authority.
Raising public awareness is part of Pound EDA’s one-year plan, Jett notes. EDA is rolling out a new logo in time for Heritage Days, when Memorial Day draws so many people back home to Pound.
“We want to help the citizens of Pound to see just how important shopping local is to our town,” Jett says. The promotional flyer is being circulated throughout town.
“Since the town of Pound was established and named for the pounding mill that sat on the creek bank in town, thus the town was referred to for many years as ‘The Pound,’ we have chosen a picture of a mill and the slogan ‘Buy the Pound,’ “ she says.
In March, Pound Town Council passed a resolution expressing its full support of a “buy local” mindset, Jett notes, and encouraged everyone to make every attempt to purchase all goods and services within Pound whenever possible.
Future economic development in Pound “will be enhanced by the synergy of economics as the old embraces the new,” the resolution states, acknowledging the importance of maintaining current businesses while developing new ones.
“All current businesses in Pound need the support of Pound citizens,” the resolution read.
Tuesday night, as council discussed filling vacancies on the EDA board, members reiterated the importance of shopping locally.
When he recently wanted some seeds, Mayor George Dean noted by example, he could have gone to a larger business down the road but instead shopped at The Feed Bucket right downtown.
Jett says the EDA want to impress upon businesses and citizens the urgency of immediate action and that each one has a stake in the outcome.
The EDA’s one-year plan includes goals of raising public awareness of shopping locally, cleaning up and improving properties and encouraging local businesses to secure licenses and pay their taxes.